McDonald's sales rise in November

MCDONALD'S says that a key sales figure rose in November.

The increase follows a decline in October, the first drop in McDonald's key monthly sales gauge in nearly a decade.

The US-based company said global sales at restaurants open at least 13 months rose 2.4 per cent for the month ended November 30. The figure is a key metric because it strips out the impact of newly opened and closed locations.

The figure rose 2.5 per cent in the US It went up 1.4 per cent in Europe, where it gets 40 per cent of its business, as strength in the UK, Russia and other markets were offset by weakness in Germany.

In the region encompassing Asia, the Middle East and Africa, it edged up 0.6 per cent, hurt by results in Japan.

Systemwide sales, which includes sales at all restaurants, rose 3.2 per cent.

After years of outperforming its rivals, McDonald's has seen sales growth slow as the company faces intensifying competition and an uncertain global economy. Its global revenue at restaurants open at least 13 months fell 1.8 per cent in October. The last time it had dropped was in March 2003.

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